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1 tag should relate to a variety of topics and keywords which you have posted about and no more than three tags should be assigned by you to one post.  Make sure are not simply repetitive of one another and diverse because this can damage your SEO efforts. Link Internally and Externally If appropriate, including links and external links throughout your post is a fantastic practice. Along with helping readers find exactly what theyre searching for and reviving some of your content that is previous , inner linking allows you to underline your website's validity.  It is possible to link to your webpages or to some other blog posts.   Shorten Your Blog URL Website URLs are one of the items that search engines crawl to inform what your page is all about.  Because of this, its readable and also to avoid a mess of characters and numbers that offer no context.

 

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Below is a cheat sheet that breaks down the body of a URL; it shows how to structure them and where to put keywords in URLs.  Keep in mind your URL doesn't have to be a direct pick up of the webpage title.  Utilizing URLs is a practice since they are easier for search engines and readers to comprehend. With these practices in your mind, you'll be on the ideal track to producing high-quality articles to your readers and creating a site strategy. If it comes to ranking number one in Google search results, which do you think is more important Technical SEOthings like obtaining meta tags, alt descriptions, and heading text right or Composing really really really really useful content In my experience, its a mixture of both, but more importantly B: Writing really really really very practical content.

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From what Ive discovered SEO only gets you up to now.  To truly reach the top and stay there, an article needs to be useful to the reader.  The reason for this is because it contrasts with Googles number one need to rank the best, most useful content . To aid you, here are six of the practices Ive used to assist my articles rank at the top of Googles search results.  From the end of this post, youll have a playbook to perform the same.    The fantastic Word Length Should you Google Perfect word length for a blog article youll come across this commonly used graph in the Serp IQ study: Many people use this chart to warrant writing really really long posts. In my experience, a super-useful manual that is 200-word will outrank a guide of 2,000 words daily.  However, my guideline is to aim for 1,500 words.  And while I just said there is no ideal span, I follow this rule because it forces me to consider all angles of this topic Im writing about.

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  They scan.   So, if you would like to keep people youve got to break your writing down . They seem like work.  People frighten off.  If you frighten off people, they leave your site.  And should they leave your site, thats an indicator to Google your post isnt very beneficial.  And if its not helpful, you start to drop in rankings.  So, when you write, start looking for opportunities to split up your paragraphs into shorter chunks.

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The first headline gets the response to the issue inside.  How can you fry an egg Utilize cooking spray.   Theres no reason to keep reading the report.  The headline generates curiosity.  You dont know what is going to create an egg easier to fry if you don't keep reading. And if they stay on your own page more, thats an indicator to Google that youve got good content.  Therefore, after youve written your article, go back and look for opportunities to make hooks.  Should you require assistance with your pins and headlines, one source I turn to time and time again is that this free guide on How to Write Magnetic Headlines. The Big Benefit When You Use Measures and Lists Have you ever thought about why we enjoy lists It turns out our brains are wired for lists. Participants in the study were much more likely to achieve goals if they created lists than people who didn't.

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A Featured Snippet is simply an answer to a search result that Google picks from an articleand most frequently its in the form of a list.  From the example above, Google shows lots of measures about the best way to plan an occasion right within its results.  The reason Featured Snippets are so valuable is that if your article is your one Google chooses to feature, your click-through rate skyrockets. Ive seen firsthand how precious Featured Snippets have been for a lot of Wild Apricots posts, as theyve increased our ranks and our traffic.  If you would like to get a Featured Snippet, theres still some speculation on how Google picks them, but normally when I write a blog article, I attempt to add lists or steps as frequently as possible.   The Kinds of Images That Work Best Take a look at these two images.   Its not only that the picture of rocks isnt attractive, its that were really hardwired to like images of people improved.

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Since I started using pictures of people in my blog posts, Ive noticed they get shared a whole lot more, which is another variable Google believes in its rankings.  Its a little change which makes a big difference.    Why Your Posts Must be Evergreen Perhaps you have clicked on a post from a Google search result only to obtain the content outdated When I encounter obsolete content, I click on the back button and try another result. Thats why if I want something to rank highly, I attempt to create whats called evergreen contentcontent that remains relevant over a long period of time.  This means I avoid writing about things that include time-based info or fads.  A number of Wild Apricots evergreen content was in the top of Googles search results for years. This has increased our blog traffic over 400 percent. If youd enjoy my full playbook on nonprofit SEO, it is possible to watch my free webinar The Way to Grow Your Organization by Obtaining Lots and a lot of Traffic to your site.